

Market Entry · Surface Treatment
A Chinese laser-cleaning maker enters Thailand in one month
From first demo to signed partners
Thai distributors signed
Direct end customers
The challenge
A Chinese manufacturer of handheld laser cleaning and welding systems wanted to enter the Thai market but had no local showroom, no demo capability, and no distributor network. Thai buyers will not commit to industrial equipment they cannot see running on their own parts.
What we did
We staged the equipment at the Service Center showroom in Samut Sakhon and ran live demonstrations — on rusted steel flanges, large rotary-kiln shells, and customers’ own workpieces — with our on-site engineers and Thai-speaking sales team handling every visit.
The outcome
Within one month, the maker signed two Thai distributors and three direct end customers — closing the market-entry gap that a catalogue and a website alone could never bridge.
